How to promote Italy as an experiential destination for travel agencies
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Both travelers and travel agencies will agree on seeing Italy as a captivating and appealing destination. The rising numbers that are shaping the market are not surprising: according to Ont – Italian National Tourism Observatory – by 2028, international arrivals are forecast to be over 82 million and will generate more than 56 billion€, with a yearly increase of 3.3%. While on one hand, national tourism is strong, on the other hand let’s not take for granted the fact that … Read More

Why Should Your Travel Agency Invest In Experiential Tour And Tourism?
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The world fast realizes that money spent on experiences is far of worth than money spent on purchasing items. A popular saying “experience is synonymous with wisdom,” clearly describes the current appetite for experiential tourism. By definition, experiential tourism is an outgrowth of a global movement towards experiential learning, whereby people create meaning through direct experiences nota.ca. Experiences are precious, think about the long-lasting memories that come from them. When you travel to a place, you hardly forget the 2000year … Read More